Thursday, February 28, 2008

Halle Berry's Scentsible Business (E! Online)

Los Angeles (E! Online) - The chance to smell Berry fresh is right around the corner.

Halle Berry is the latest boldfaced name planning to turn her nose for business into a signature scent, having inked a deal with Coty to develop her own fragrance line, Womens Wear Daily reports.

The first Berry-faced products are expected to hit stores in spring 2009 and the 41-year-old Oscar winner will appear in all related advertising campaigns.

Halle is an iconic actress and symbolizes beauty to many generations, Coty Beauty U.S. senior VP of global marketing, Steve Mormoris, said. She adds another dimension to the celebrity fragrance market. Halle has always been a little more mysterious, not quite as open with her personal life as some other stars.

Her fragrances will allow her to present another facet of her personality to her fans.

Among the scentsible stars shilling for their own fragrances these days are Justin Timberlake, Sarah Jessica Parker, Jennifer Lopez, David and Victoria Beckham, Gwen Stefani, Kate Moss, Celine Dion, Paris Hilton, Christina Aguilera, Jessica Simpson, Sean Diddy Combs and Mariah Carey.

Berry, whos more than eight months pregnant with her first child, has been one of the faces of Revlon for more than a decade and has also posed for Versace and a record number of Peoples 50 Most Beautiful People lists.

Berry met model boyfriend Gabriel Aubry, the father of her unborn child, at a Versace shoot.

Hes always his authentic self, never worried about being judged, she said during an appearance on The Oprah Winfrey Show in October. To walk with that kind of confidenceand with integrity, I know he has ability to love me, love our children, and he will do that.

But while the X-Men star signed a contract with Coty, theres another legal document she has no intention of putting her signature on.

What Gabriel and I have decided is we will just redefine marriage for ourselves, the twice-divorced actress said. You know, that paper isnt worth anything to me anymore. I dont want to do that againI feel more married in a way than I ever have in two marriages before.

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